The CW Cancels “The Beautiful Life”

By Peter K. Lam

The cast of "The Beautiful Life"

The CW’s “The Beautiful Life” is the first casualty of the new fall season being cancelled after airing two episodes. This really shouldn’t come as a surprise though. The promos and ads for this show were not interesting and The CW did not do much to help create buzz for the show. Most of the marketing effort was geared toward promising new shows like “Melrose Place” and “The Vampire Diaries” both of which had good ratings.

When I heard that there’s going to be a new show created about models and the drama of their lives, I knew that it was not going to get renewed. I thought they’d at least air maybe eight or ten episodes before being cancelled but The CW did not waste any time getting rid of this show. I guess it’s better to cut off the malignant tumor earlier than later.

I didn’t watch the show but the premise was boring. The CW already has “America’s Next Top Model” which is kind of similar to “The Beautiful Life.” Also, there was a show called “Models, Inc.” which spun off from “Melrose Place” years ago that had the exact same premise. That show also got canceled promptly. I think people are just not that interested in watching a serialized drama about models.

The good news is that there’s an open spot on the schedule now. The CW will be able to fill this spot with a midseason replacement when the time comes. Hopefully they’ll have a better show to put in that time slot.